What part does deception of one kind or another play in Twelfth Night?

Deception is present in Twelfth Night on a number of levels. To examine the role of deception in Twelfth Night in relation to the plot, we must consider what may have occurred if in fact there was no deception in the piece. Deception sets the whole story in motion, and is pivotal in creating the irony and comedy that abounds in Twelfth Night. It is through deceit and deception that the topsy-turvy web of comedy and confusion that entangles the characters of Twelfth Night is spun. The deception exhibited in the play can be divided into two groups. Firstly, let us consider cases of self-deception. Orsino is a classic sufferer, and continually pines away for his darling Olivia. The self absorbed Orsino believes himself to be in love with the Countess Olivia; however, it would appear that Orsino is more in love with the notion of being in love than anything else. In his opening lines he talks of his love, but it is not until seventeen lines later that he first mentions Olivia. He does not talk to Olivia, and is content to mope around his house in self-involved sorrow while he sends courtiers to woo her on his behalf. Ironically, Olivia is in a similar situation. She uses the unfortunate excuse of her brother's demise to hide herself away from the world, and shows no interest in relating to the other Illyrians. If these two characters were free of their self-deceit, and able to see themselves as they truly are, a tremendous impact would be had on the play. Perhaps Olivia would have returned Orsino's apparent love, after all he is of very noble birth. In this scenario Viola and Sebastian would be cut out of the story entirely, and the original trickery and chaos would not come about. Alternatively, Orsino may have realised the truth about his emotions and stopped his pursuit of Olivia. Cesario would not be sent to her, and Olivia would not fall in love with ‘him'. Furthermore, Sebastian and Olivia's final union would also be impossible, and Cesario would remain bound by ‘his' disguise. Olivia's steward, Malvolio, struggles to see his real self. He is of the opinion that he is in some way superior to others of his social class and deserves to be elevated to the nobility because of his supremacy. He sees himself as surrounded by ‘idle, shallow things', not of his ‘element ‘ and this feeds his unexpected ambition to the point where he is able to be fooled by Sir Toby and Maria's trickery. He is deceived completely, and Sir Toby remarks ‘. . . thou hast put him in such a dream, that when the image of it leaves him, he must run mad.' If Malvolio was not so deceived, he would not have this belief of superiority, nor would his holding of this belief be exploited. He would find the letter's message unbelievable and escape the suffering caused by his original trust in its words. His strong ambitions would remain a secret, and the sense of pity and respect we gain for Malvolio through his struggle to be deemed sane would also be non-existent. The comedy of the puritan's trials would also be lost. Sir Andrew's self-deception provides nothing but comedy. The deluded clumsy simpleton thinks he is sophisticated, noble, and a marriage prospect for Olivia. Had Sir Andrew known his chances truthfully, he would have ended his pursuit of Olivia's love. Sir Andrew's absence would result in a loss of a number of humorous debacles; however the major events of the story would be largely unaffected. The other kind of deception in the play is the deception of others. Viola is undoubtedly the most deceptive of the characters, and her deception plays the greatest role in the play. Her original desire to be disguised as a man facilitates the formation of the dreaded love triangle and the resulting complexities that make up the story of Twelfth Night. Viola's decision to conceal her true gender is the basis and foundation for the entire plot. She makes a conscious decision to hide her true self, saying: Conceal me what I am, and be my aid For such disguise as haply shall become The form of my intent. When talking with Olivia, Viola even states that she is concealing herself: Viola: †¦you do think you are not what you are. Olivia: If I think so, I think the same of you. Viola: Then think you right: I am not what I am. Was it not for Viola's deceptive disguise, she would not have become a member of Orsino's court. She would not have been sent to Olivia, nor would the mislead Olivia fall in love with Cesario, and later Sebastian. It was Olivia's love for Cesario that saved her from becoming a recluse, and this would have been her fate were it not for Cesario's arrival. Cesario would remain unknown to Orsino, and Orsino and Viola's marriage would not occur. The Duke would almost certainly have continued to wallow in his sorrows as he languished over Olivia. Viola soon becomes anxious at the massive effects of her deception: Disguise, I see thou art a wickedness Wherein the pregnant enemy does much. The major events concerning the main characters would not take place, if Viola had not deceitfully donned the disguise of Cesario. Her deceit has drastic consequences, and huge meaning for all. Even Sir Andrew would have been saved from his embarrassing duel, it Viola was not disguised. Viola's deception provides the extra dimension of dramatic irony that is present throughout the piece. The troubles created by her deception in regard to gender, and mismatched love provide many ironically comedic moments. Olivia falls head over heels in love with none other than a woman in disguise, who is in turn in love with a man, who ironically believes her to also be a man. Each character says or thinks a number of things that are ironically false and often humorous, while the audience has the luxury of seeing past the deception and realising how wrong the characters are about one another. Sir Toby, Fabian and Maria are the conspirators behind Malvolio's downfall, who is the unsuspecting victim of Maria's deceitful letter. Later Feste delivers the cruellest blow when he disguises himself as Sir Topas, the curate. Here Malvolio endures his greatest suffering as his sanity is questioned and his limits tested. Without their scheme to get square with Malvolio, we would not see him suffer or discover his other side as discussed earlier. It is only through Maria and Sir Toby's deception, that Malvolio's respectable, pitiable and admirable qualities are revealed. Sir Toby and Fabian are also behind Sir Andrew's deception. Sir Toby's false friendship and advice leads only to his enjoyment and Sir Andrew's misery. He is manipulated incredibly by Sir Toby, at all times for his personal benefit. Toward the end Sir Toby shows his true feelings for Sir Andrew calling him ‘An asshead, and a coxcomb, and a knave†¦' The resulting comedy of his suit to Olivia and his duel with Cesario, would not occur were it not for Sir Toby's deception. Antonio would also be relieved of his confusion, as he would not step in to save Viola whom he mistook for Sebastian. Near the end, Sebastian realises there is something in the extraordinary situation ‘That is deceivable'. Olivia bade Malvolio ‘return' Orsino's ring to Cesario, in the hope that he would return to her. This was fraudulent trickery on Olivia's behalf in order to see her new love again. Later she apologises for her deceptive ‘cunning ‘ but it is through this deception that the love triangle between Orsino, Olivia and Viola is strengthened. Deception facilitates the formation of Twelfth Night's intricate plot. Shakespeare uses deception on a number of levels. He alludes to the deception in the play right from the beginning, in the title. Historically Twelfth Night is the last night of twelve days of celebration following Christmas, in which social order is upturned and anything and everything goes. The subtitle, ‘Or What you will', fits well with the attitude of Twelfth Night's festivities when people could do whatever and be whoever they liked. Not only is deception essential in the construction of the plot, but it is also present so that Shakespeare can relate to us the outcomes of those who practice deception and those who are deceived. There does not seem to be a concrete system with which a character's rewards or punishment can be determined in respect to their deception. Viola, Sir Toby and Maria are some of the chief deceivers, and yet they are rewarded with wedded bliss. These characters are also able to see past much of the other character's deception. Olivia and Orsino suffer from self-deception, and nonetheless receive the same reward. Malvolio and Sir Andrew see themselves even less truly, and can find no happiness. Feste is arguably the least deceived of the Illyrians, but for this he receives no consolation. Perhaps Shakespeare is trying to show that those involved with deception, are taking a risk. Whether you are being deceived or deceiving others, you can never control, or be sure of your outcome. Shakespeare also uses deception in relation to the concept of fate. Despite the immense deception of the play, Shakespeare ensures the right people still end up together; and although deception affects their journey, their destination remains unchanged. The celebrations of Twelfth Night must come to an end, as does the play, and the happiness of some of its characters. Feste's melancholy final song does nothing to assure us of even the handful of happy characters' continued happiness. Feste's song tells a story of growing up and growing old, recounting a story of the discovery of the unkindness and harshness life. Shakespeare's ending for Malvolio and Feste, who are at opposite ends of the spectrum of deception, serve as reminders to the uncertainty of life. Both the comic plot and the romantic plot are constructed in deception. The confusion, trickery, comedy and chaos of Twelfth Night is present only because of the characters' deception of themselves and one another. Deception makes Twelfth Night what it is. It is the cause of the story, and without it Twelfth Night would be a very straight-forward, linear bore without any twists or turns. It is through deception that Shakespeare shows us the triumph of fate and the uncertainty of life, and the play gives an insight into what awaits those who gamble with deception and false judgement. Deception plays a huge part in Twelfth Night and is essential in making it the topsy-turvy, ironic, chaotic comedy that it is.

New York: Demographics and Cultural Differences

State and County Quick Facts 6). Its population density is 10. 94 people per square kilometer. Although the majority of residents can speak English there is still a significant number who cannot use the language. More than eight-hundred different languages are spoken in the city (Schaller 25). In 2010, New York City was comprised of 44% whites, 25. 5% blacks, 12. 7% Asians, and 28. 6% Latino and Hispanics (Sheller 28). Some of the most common languages spoken among other nations are: Chinese, Hindi, Spanish and Arabic, to mention a few. But most importantly, the make-up of the family and communities is what greatly fraternities other nations from white Christian Americans.Variant ethnicities lead to unique religious practices, as Islam, Buddhism, Hinduism and Catholicism have specific features (Cranes & Yang 13). All of this leads to interconnected communities. For example, Asian families are more united and develop closer ties with relatives. This creates communities that support ea ch other better. Social programs must be established which in turn, will increase the quality of common living conditions. Family size is also larger for non-American families because the citizens of the unitedStates rely more on individuality and development of personal characteristics, whereas other nationalities greatly depend on relatives and siblings. This leads to couples having more children, greatly enlarging families In comparison to the American communities. New York City Is also a big Importer of students. The city higher education department delivers about 120,000 graduates to the labor market annually (Schaller 28). Although 27% of Its population have a minimum of bachelor's degree qualifications, there Is a small percentage that still lacks basic education (Schaller 28-30).New York City Is also one of the clues experiencing high level of Income disparities (Sheller 32). On average, In 2005, the annual Income for the rich was $1 88,697 while the poor only earned $9,320 (Schaller 32). This dictates the quality of housing and other services that people can afford. In 2010, there were 3,371 ,062 housing units in New York City, with a home ownership rate of 32. 6% (Sheller 33). In the same year, there were 3,049,978 households Witt an average to 3 people per household. The 2010 per capita income was $31 ,417 and the average should income was $51,270.It is worth noting that 19. 4% of the people were living below the poverty line (Sheller 33-34). Implications of the Diverse Culture New York cultural differences can cause serious challenges in provision and reception of some professional services (Baring 5). According to Baring, differences in languages, perceptions and lifestyles can hinder communication, and the understanding between parties from different cultural backgrounds (5). In this case, health care providers and other professionals would have problems in handling people who do not share common languages.Even after addressing language problems, different lifestyles and expectations can delay service delivery and leave some groups disadvantaged, which is a recipe for social-economic imbalances (Baring 6). This meaner that in order for the prevailing social-economic inequalities to be eliminated from New York City, people have to find ways of enhancing good intercultural communication (Oaten ; Expert 32). Conclusion It is an unfortunate fact, but all the different nationalities and communities are still widely secluded from each other.Each one has a unique belief system, traditions and community make-up (Hero 8). Often, this leads to misunderstandings and discrimination, which is why people should do more research about the culture and norms of other nations. Learning the languages of others or setting up common community centers or social programs would better the relationship and familiarize with other people's values and goals. Works Cited Baring, Ester. Formative View of Language. Methodological Considerations and Conse quences for the Study of Culture. Forum Qualitative Social Research,10. 2009): 5-8. Print. Cranes, Tony & Yang, Finnegan. Asian American Religions: The Making and Remaking of Borders and Boundaries. New York, NY: NYU Press, 2004. Print. Greeters, Lawrence & Cancel, Denizen. Equivalence, bias, and translations methodological issues en Cross-cultural Counseling Research. The Counseling Psychologist, 36. 2 (2008): 188-219. Print. Hero, Rodney. Racial Diversity and Social Capital: Equality and Community in America. Cambridge, United Kingdom: Cambridge University Press, 2004. Print. Mohammedan, Jasmine. Redefining Organizational Cultures. AnInterpretative Anthropological Approach to Corporate Narratives. Forum Qualitative Social Research, 10. 1 (2009): 8-10. Print. Oaten, Matthias & Expert, Judith. Mapping the Landscape of Qualitative Research on Intercultural Communication. A Hitchhikers Guide to the Methodological Galaxy. Forum Qualitative Social Research, 10. 1 (2009): 30-35). Print. Schaller, Laurie. The challenge of researching trust in intercultural cooperation. Forum Qualitative Social Research, 10. 1 (2012): 24-34. Print. State and County Quick Facts. United States Census Bureau, 67. 3 (2012): 1-4. Print.

Richard Neustadt's Studies Presidental Power Essay

Richard Neustadt's Studies Presidental Power - Essay Example Neustadt starts his book with a sober appraisal of the American Presidency. He states that the American people tend to rate a President "from the moment he takes office . . . we are quite right to do so . . . his office has become the focal point of politics and policy in our political system" (Neustadt, p.1). He also argues that "we often make our judgments upon images of office that are far removed from the reality" (Neustadt, p.1). It is this discrepancy between image and reality which is one of the most important elements of Neustadt's book. Neustadt also argues that while it is perhaps natural to concentrate on the President as a single individual, a more accurate portrayal would consider the "presidency" as an institution that includes "two thousand men and women" (Neustadt, p.1). The overall argument that Neustadt makes is that Presidents who lead by persuasion rather than relying upon Constitutional power are more successful. While there are complex reasons for this, the over arching reason is that the President is innately weak under the US Constitution according to Neustadt. How can President Clinton be viewed through the prism of Neustadt's theory of the Presidency Bob Woodward's The Agenda: Inside the Clinton White House takes a very close and unsparing look at the first one hundred days of the Clinton presidency. While a convenient figure, the first 100 days also has historical importance because it was within the first 100 days that President Roosevelt introduced the major elements of the New Deal and swept into existence a whole range of government programmes. This achievement is perhaps an impossible target for any President, but it is the one that inevitably seems to be made. In The Agenda Woodward paints a portrait of a President who was essentially nave, but who nevertheless had good intentions. The idea that Clinton should use persuasion rather than constitutional powers to actualize his agenda is seen perhaps within the surprising fact that Clinton appears to have been greatly influenced by the Federal Reserve Chairman, Alan Greenspan. Although much older, a staunch conservative and possessed of a distinct lack of charisma (and thus the opposite of the new President), Greenspan and Clinton actually got on very well and the Fed Chairman soon persuaded the Democratic President of the need to take bold action in order to reduce the national deficit. It was the economic success that would ultimately be Clinton's most powerful achievement and one that was based upon constitutionally derived powers rather than charisma. Clinton had attempted to use charisma, persuasion and a Democratic Congress in order to push through a comprehensive healthcare plan that would have introduced universal coverage to American for the first time. Based upon a moral certainty that this was the only ethical course for America, Clinton ignored the practical problems of getting the legislation through Congress when very powerful interests (the healthcare industry) were laid out against it. The picture that Woodward paints is of a President who is often torn between what he wants to do ideologically and what he can do pragmatically. For example, the following occurred during one early Cabinet meeting. The Cabinet was discussing fiscal policy and the two sides of Clinton, the Liberal idealist and the Conservative

Cultural competence in nursing Research Paper Example | Topics and Well Written Essays - 1250 words

Cultural competence in nursing - Research Paper Example The first national identity is the national anthem. National anthem was composed at the start of the country’s first war of independence in 1868.Its symbolizes a call to arms that evokes the image of the country’s poor peasants in Bayamo. The second national symbol is the country’s flag. The white stars on it represent Masonic lodges in which the fight against its enemy, Spain was organized (Kapcia, 2005). Lastly the country third national symbol is flag of the 26th July movement. This flag is used as a symbol to remember and honor Castro’s attack on the army barracks. It serves as a symbol of the country resistance from dictatorship of imperialism of the U.S. Question 2 Willingness of Cubans to share their thoughts, feelings, and ideas Cubans are very friendly and open in their communication. They normally share their problems, ideas, thoughts, concerns, and also many details relating to their personal life with other co workers (Herrera, 2011). Cubans te nd to regularly share their thoughts and ideas with other Cubans. They are mainly spotted standing closer to each other in public places as the converse and share their thought with their friends. Cubans take it as a taboo to discuss about their country’s government, political or social situation whenever they are talking to a stranger whom they don’t have a close relationship with (Herrera, 2011). This is because the socialism form of governance in the country is not a democratic system thus people are afraid to be labeled as enemies of government, thus they avoid any political, government, and social discussion with strangers and government officials. Question 3 Practice and meaning of touch in Cuban culture Cubans highly embrace the power of touch in their daily lives. Touching is considered as a sign to show affection to your friends and close relatives (Kapcia, 2005). Touching your friends and relatives does not indicate any sign of sexual attraction to the other person, thus it is culturally accepted. Both men and women, ensure there is fair amount of touch amongst themselves during conversations periods.Usually,whenever men are greeting one another, they shake hand, and even to some extent close friends engage in giving each other a firm hug, which may be followed by a few slaps on the back. This is a sign of appreciation and showing friendship amongst themselves. Whenever the male is greeting a person of opposite gender, mostly a handshake will do. But to family members and close friends, a light kiss on the cheek is shared (Kapcia, 2005). To women, whenever they are greeting each other, they mainly kiss each other once in the cheek. Question 4 Personal spatial and distancing strategies used by used by Cubans when communicating to their friends and families versus when communicating to strangers In Cuba, when an individual is communicating with a family members, friends, and also co workers, he or she tends to maintain a very short distan ce. Cubans perceive a distance of more than three feet’s between the communicators as a factor that hinder their communication efficiency (Herrera, 2011). They always step closer to a range of one foot distance to be more comfortable as they speak to their friends and relatives. However, whenever they are speaking to strangers, Cubans always tend to maintain a distance. This clearly shows that Cubans always prefer standing close to one another whenever they are talking to a person they know well as opposed to talking to a stranger, when they keep a far

Health Care in Haiti Research Paper Example | Topics and Well Written Essays - 750 words

Health Care in Haiti - Research Paper Example A leading example has been in the U.S. that has developed to be a liberated system and fight to attain equality. However, Haiti will be this paper’s focus and derive the measures applied within the health care system in the attempt to offer sustainability to Haitians. About Haiti Haiti’s geographical position is found in the Atlantic Ocean in an area within the Caribbean Sea. Haiti has been since plagued by natural disasters that have threatened the sustainability of the population and these have included famous hurricanes in 2008. The economy has failed to offer sustainable measures to the population that strives to live above the dollar daily. Most Haitians are of lower class with the rising inflation within their economy. Food and fuel have been the chief cause of the impoverished lifestyle leading to some venturing to eat the edible clay cookies. The country has been named as the poorest country within the western hemisphere with the threat placed on natural and fab ricated causes. The inability to offer sustainability to the economy has developed the constraints witnessed to provide sustainable solutions within the health care (Farmer 398). ... The health care system has been the refection of the impoverished living conditions subjected upon Haitians. Despite efforts to invent measures that have been invented to improve mortality and life sustenance in vaccination services, the needed health care reforms is still an outstanding problem. The inadequate distribution of resources and, corrupt political, system has been the leading cause of the problem. The measure has witnessed a minimal amount of $85 vested annually to sustain the ordinary citizen, a figure invested by foreign entities and agencies (Whyte). Moreover, public hospitals and the few clinics available within the economy hold minimal qualified personnel with inadequate supply of the needed medical resources. Most of the qualified doctors have fled Haiti for safer environs and working conditions. The attempt has been made by Cuba to increase the number of trained professionals within the system, but the provision is not enough to sustain the reducing condition. The other provision to destabilize health care has been in the perpetrated violence witnessed in protest against the corrupt government, which instilled fear among health workers to avoid their duties. This has led to the development of ignorance that has threatened sustainability as the natives practice traditional measures to solve health problems. Research has indicated that more women are using herbal strategies to solve health problems as compared to contemporary medicine leaving more children without vaccination. Solutions Non-governmental organizations have been established to offer sustainable measures to sustain the Haitian economy. Haiti Healthcare Partners (HHP) had been established in 2006 to find strategies to accord affordable programs to the natives

How Technical Communication Textbooks Fail Engineering Students Assignment

How Technical Communication Textbooks Fail Engineering Students - Assignment Example However, the textbooks used by students are not able to address the issue, as engineering students find themselves to remain limited to established formats, which are meant mainly for students going for humanities based courses. The prescribed technical communication textbooks provide the advice to engineering students for such communication details. However, the information and tools mentioned in these textbooks do not match with the standards required in meeting the engineering or scientific knowledge, which these students gain from their professional courses. The areas covered by these textbooks include the use of active and passive voice, which is more oriented towards humanities. The other major concern refers to citation formats, which are not compatible with engineering studies. The books do not have enough instructions for presentation methods regarding data visualization and research papers, on technical matters. There is little evidence in the textbooks that can provide guidance on arguments and evidence presentation, which is the major requirement for all engineering students who want to become successful technical writers. There is enough evidence that passive voice is necessary to report certain technical details. Most technical communication textbooks prescribe MLA, APA and other citation formats, which favors writing on humanities subjects. However, textbook by Beer & McMurray is the only book that discusses the engineering citation style, IEEE. These books must have enough information regarding interpretation of data and making a conclusion about scientific studies. The learning methods explained in these books must aim at presentation of â€Å"bottom line† conclusions, which are properly highlighted and emphasized. This would help busy readers capture the important aspects of the presented data. In addition, the presentation of data in the form of tables and figures must support the bottom line conclusion. The books must have

Integrated Information Technology and Early Childhood Education Research Paper

Integrated Information Technology and Early Childhood Education - Research Paper Example An important finding from the study is that integrated information technology can have both negative as well as positive impacts on the above mentioned factors, therefore, the tools need to be used with the right balance. Additionally, empirical and quantitative studies related to the impact of integrated information technology on early childhood and factors such as education, family atmosphere, parenting style and the relationship between the parents and children are still in their nascent stages. Introduction It is often said that children of today belong to the 'Technology Generation' (Jukes and Dosaj, 2006) or the digital natives (Presnsky, 2005). Information technology becomes a part of their life even when they are very young and has a deep influence during the growth years. Over the past decade, the use of integrated information technology continues to increase in early childhood education. During the initial years, both parents as well as teachers were concerned whether using instruments of integrated information technology would be beneficial or harmful to the children (Prensky, 2005). However, the advantages offered by Information technology in education is immense and cannot be ignored. Traditionally, using information technology meant just the use of computers. ... This study takes a look at how integrated information technology can have a major impact on early childhood education, especially from parenting and character education perspectives. In doing so, the study looks at how the instruments of integrated information technology co-related with early childhood education, parenting styles, effectiveness on children's learning, character development, parent-children relationship and family atmosphere. Literature Review and Proposition Development 1. Integrated Information Technology and Early Childhood Education With advancements in information technology, a number of instruments are used to aid learning in children, even those who are in pre-school and kindergarten stages (Donald et al,. 2012). Modern day classrooms for early children are equipped with devices such as computers, cameras, multimedia equipment, voice recorders, conferencing instruments, Internet connection and so on. All these instruments are also integrated with each other to form one cohesive medium of integrated information technology (Presensky, 2006). While there was considerable skepticism on whether integrated information technology should be used for early childhood education, over the past few years, integrated information technology has become an integral part of early childhood education. Additionally, as the world is becoming increasingly technology dependent, it is also necessary that such technology is integrated with their learning process from an early age. One reason as to why early childhood education is effective through information technology is that the human brain is able to relate more to the visual images, 3-d videos, communication tools

Environmental Factors Case Study Example | Topics and Well Written Essays - 1250 words

Environmental Factors - Case Study Example Cultural, political, economic, technological, and competitive environments differ from nation to nation. Marketing on a global scale requires that Sam' Club representatives make adjustments to existing marketing plans to meet local conditions; understanding the nuances of these environmental factors will prove advantageous. Market research, such as that done by Wal-Mart Sotres, Inc., plays a very large role in addressing these factors and understanding the adjustments that must be made to effectively market on an international level. Social and cultural environmental factors focus on the interactions of groups of people within a nation: characteristics, growth projections, numbers, and interactive behaviors (Bearden, et al., 2003). The economic environmental factor refers to the buying power of potential consumers. Understanding how strong or weak the consumer economy is in a new country will ensure Sam's Club's ability to meet and exceed the customers' expectations and needs. Marketing practices and several ethical concerns can be discovered by researching a nations political system. For example, labor laws vary from one nation to another; advertising laws may be different and various regulations in different nations can affect marketing practices and, occasionally, marketing effectiveness (Bearden et al., 2003). Technological environmental factors involve trends in innovations; these factors can determine how marketing plans are performed or carried out. Finally, the competitive environmental factors entail un derstanding how many organizations currently compete to serve the consumers with similar product lines and services offered by Sam's Club (Bearden, et al., 2003). Cultural differences from nation to nation will sometimes effect the types of products to be offered. Armstrong and Kotler (2005) use McDonald's as an example of using product diversity to market to different nations: McDonald's uses the same basic operating formula in its restaurants around the world but adapts its menu to local tastes. It uses chili sauce instead of ketchup on its hamburgers in Mexico. In Vienna, its restaurants include "McCafes," which offer coffee blended to local tastes, and in Korea, it sells roast pork on a bun with a garlicky soy sauce. In India, where cows are considered sacred, McDonald's serves chicken, fish, vegetable burgers, and the Maharaja Mac- two all-mutton patties, special sauce, lettuce, cheese, pickles, onions on a sesame-seed bun (p. 534). Armstrong and Kotler (2005) have effectively demonstrated how McDonald's was able to address and overcome cultural environmental factors by offering something other than hamburgers to countries and societies that do not eat them. To successfully enter new cultural markets, Sam's Club, along with Wal-Mart Stores Inc., will need to research differences in brand and product expectations, as well as the delivery of these products. Growing technology allows Sam's Club and marketing research teams in Wal-Mart Stores, Inc., to monitor the and identify key environmental factors by tracking marketing trends; for example, demographic research and other data can prove to be invaluable for use as marketing tools. By using technology, such

Self-introduction Personal Statement Example | Topics and Well Written Essays - 500 words

Self-introduction - Personal Statement Example Although I spent much more time than other people in studying, I could not achieve high scores. Fortunately two years ago I chose to continue my education in the U.S., and it was here where my ideas and thoughts about studying changed significantly. First, I realized that as a teenager, studying at school could not be taken for granted. There are many overage students who go back to school after they have already been working in society. Many reasons can be attributed to this phenomenon, but I would say that for most it would be due to financial problems in the family. The fact that some of these people sacrificed their careers in order to receive more education shows how important it is for teenagers to be studying at school. Hence, I must cherish my time studying because I dont want to have to go back and redo it later on. Second, in comparing teaching methods between my home country and the U.S., I would say that here the college professors explored my interest in learning more and made learning fun. Now, although I feel like I have achieved success in college, I believe I must keep stepping forward in my specific field because I understand that knowledge is the most precious property in my life. In view of values, knowledge creates wealth. Therefore, I must prepare well for my future now so that I can reap the benefits once I have finished my education and look to enter the workforce. In the era of the knowledge economy, it is becoming increasingly hard for people to progress without having knowledge. It must be said that no knowledge is worthless because you never know when it will become useful later on. Under the ethos, values, and rights in the United States, I believe that I am more adept to study here instead of my home country. This is because the United States provides many opportunities to students to pursue and fulfill their dreams, something which cannot be applied to every student in my home country. Therefore, I set my

Multimedia learning proposes Essay Example for Free

Multimedia learning proposes Essay Multimedia learning proposes ways of going beyond the pure verbal messages which have been used in lectures and printed lessons for hundreds of years. Multimedia learning as Thomas Edison predicted has proved to be an effective method of teaching, has revolutionized our educational system and has supplanted the use of textbooks. Multimedia presentations are known to help learners. The newly developed multimedia technologies which incorporate simultaneous presentations of narration, images and text make the possibilities for instruction vast. Yet how should educators use these technologies to ensure that there is optimal learning? The answer is that the multimedia messages should be designed in the best way using the eight principles for multimedia design as a guideline. Background to the multimedia principles: Mayer is known for his research in the field of cognitive theory. According to Mayer, a multimedia instructional message is a presentation which involves words (such as spoken or written text) and pictures (such as animation, video, illustrations, and photographs) in which the goal is to promote learning. Mayer links cognitive learning theory to multimedia design issues, validating three theory-based assumptions about how people learn from words and pictures: the (1) dual channel assumption which is based upon the theory that pictures are seen by eyes and are processed as pictorial representations in the visual-pictorial channel. Spoken words on the other hand enter through ears and are processed in the other channel of human cognition, the auditory-verbal channel. (2) Limited capacity assumption is demonstrated by auditory- verbal overload. Because each channel in the human cognitive system has a limited capacity for holding and manipulating knowledge, presenting too many visuals and a lot of sounds at the same time causes the auditory-visual channel to become overloaded. And the (3) Active processing assumption implies that optimal learning occurs when learners engage in active processing within the channels which include relevant words and pictures organized into coherent pictorial and verbal models and integrated with each other and other knowledge. The discovery of the eight principles of multimedia design was a result of Mayers research. Each principle was based on the cognitive theory and was supported by the finding of the research. The multimedia principles discussed with good and bad practice examples: These eight principles are explained as follows in more detail, along with their applications. Multimedia Principle: This principle states that carefully and selectively chosen words and pictures enhance a learner’s understanding of an explanation better than words alone. Mayer tells us that deeper understanding occurs because students mentally connect pictorial and verbal representations of the explanation. A study was conducted in which students viewed a narrated animation about pumps or brakes or simply listened to a narration; the students who viewed the narrated animation scored substantially higher. There are numerous examples of the multimedia principle. Desktop publishing programs and the illustrative capabilities of Microsoft Word and PowerPoint adding pictures to a multimedia presentation has become relatively easy. A good practice example would be to use an animation of how an earthquake occurs to support the textual and/or verbal description: when the frictional stress of gliding plate boundaries goes beyond a certain value and causes a failure at a fault line, which results in a violent dislocation of the Earth’s crust. At this point, elastic strain energy is released causing elastic waves to be radiated, leading to an earthquake. The goal of this principle is best achieved when graphics used are meaningful and illustrative in juxtaposition with text. Images which convey meaning, not simply multitudes of clip art images with no instructional purpose. It would be bad practice heaps of pictures which show destructions caused by earthquakes are used when explaining how earthquakes occur. It would actually be a hindrance in the process of learning as it would take focus off the topic and instead bring the costs of the earthquake into discussion. A good use of this principle would be when pictures and animations are used for presenting instructional content where there are used as lesson interfaces and not for any decorative purpose. Contiguity Principle: The contiguity principle examines how words and pictures should be coordinated in multimedia presentations. This principle states that there is more effective learning when the narration and animation are presented simultaneously rather than successively. Also, words and associative pictures should be close each other and presented at the same time so that when the narration or words describes a particular process or action, the animation or picture shows it at the same time. A good practice example of the contiguity principle would be showing a car assembly procedure where narration and video are presented simultaneously. Students would learn better when the two things are coordinated than otherwise. It would be bad practice if the entire textual description or narration of the car assembly procedure which has 23 stages is presented first, prior to the animation or when the animation is played prior to the verbal description. A good idea is to display the narration and animation in close time proximity so that when words describe the action, the visual depicts the same action at the same time. This will make it more likely for the learner to build mental connections linking the verbal and visual representations. Modality Principle: This principle states that students learn more deeply and effectively when words are presented as narration rather than on-screen text. Using animation and text is a method most people use when designing PowerPoint presentations. According to Mayer when both pictures and words are used are displayed in multimedia, only the visual channel is utilized and it easily becomes overloaded. A good idea therefore is to use both processing channels; the visual/pictorial channel and the auditory/verbal channel. When the narration presented is auditory, it is processed by the auditory channel allowing the visual channel the resources to process the graphical content without it becoming overloaded. A good practice example of this principle would be to present an animation of how a bicycle tire pump works together with the narration of the explanation. Presenting some information in visual mode and some in auditory mode will expand working memory capacity and reduce excessive cognitive load. It would not be a good idea to play the narration after or before the animation. Redundancy Principle: This principle states that students learn far better from multimedia presentations consisting of animation and narration than from animation, narration, and text. The redundancy principle rejects the idea of presenting duplicate instructions in different forms. Unless it is necessary, presenting the same information both in narration and on-screen text hinders the process of learning rather than facilitating it. Some people think presenting the same information in multiple forms is safe and at best advantageous. However we must understand the architecture of human cognition. When dealing with new and technical instruction, working memory is very limited and presenting the same information in narration and on-screen text will mean that not all information will be processed. A good practice of this principle would be when a lecturer uses presentations to deliver his lectures. He can narrate the instructions while his presentations present animation and pictures. It would not be good practice if the lecturer has text heavy-slides and yet continues to try to maintain the attention of the audience. This redundancy causes the learners or audience to become wrapped up in either the verbal presentation or the textual material and miss the other. Even worse the learner may decide to not pay attention at all when he is being bombarded with so much information. Coherence Principle: This principle states that students learn better from multimedia presentations when irrelevant material is excluded rather than integrated. Irrelevant words and pictures, interesting but irrelevant sounds and unnecessary words huts the students learning process. Learners throughout the multimedia presentation try to make sense of the material by building a coherent mental representation and any irrelevant information that comes out of nowhere is likely to disturb the process. A good practice example of this principle would be that when discussing the issue of widespread public display of affection and whether there should be laws imposed against it. It would be a good idea to stick to the topic and present points for or against the argument and the reach a conclusion. If however a person is tempted to spice up the presentation, it would be bad practice. Including dramatic stories of politicians engaged in the art of public affection and video clips where couples are seen showing affection in public would be highly entertaining but off topic and the audience might get upset if they do not make out anything from the four hour long presentation. It would also not be a good idea to include any other non instructional material such as unrelated clip arts, background music, sound clips or detailed textual descriptions. Personalization Principle: The personalization principle states that students learn better when words are presented in a conversational style than in a formal or expository style. Students or audience responds better when a more personalized tone is used in narration. A good example of this principle is when explaining how a human respiratory system works, there is a use of your instead of the. For example instead of saying During inhaling the diaphragm move down creating more space for the lungs we say When you inhale, your diaphragm moves down creating more space for your lungs. Also when addressing community issues using multimedia presentations it is always a good idea to use your community rather than the community. It will help the learners see that it is his community that has issue and not some other community and will provoke him to take action or become a responsible member of the community. Segmenting principle: This principle states that lessons should be divided into manageable segments. When an unfamiliar learner is introduced to a continuous presentation with a lot of inter related concepts which are complex it is easy for the cognitive system to become overloaded. A good practice of this principle would be when a lecture breaks down complex geometry problems into segments rather than present them as a single solution. This helps learners learn at their own pace. Pre-training principle: This principle suggests that people learn better from multimedia presentations when they are familiar with the names and idea of the core concepts. There is a better transfer of knowledge when the audience is trained on the components the presentation would use preceding a narrated animation. A good practice of this example is when explaining the phenomenon of global warming to children, it would work better when terminologies such as green house gases are explained and smaller concepts are built before proceeding to the presentation. This will help the children integrate their built in concepts into understanding the main problem of global warming. It is not good practice to start with the subject before providing the learners with an appropriate start up knowledge neither would it be a good idea to stop in the middle of the lecture to explain some terminology or a hidden concept. Conclusion: Multimedia enhances learning but for learning to be optimal, there should be effective use of animation, narration and on-screen test in multimedia presentations. Techniques to increase working memory by reducing cognitive load have been proposed by many theorists. These techniques improve instructional design, learning efficiency, and effectiveness. Richard E. Mayer and his Cognitive Theory of Multimedia Learning has highlighted well-established principles of multimedia learning which the research continues to support, including (a) the multimedia principle, (b) the contiguity principle, (d) the modality principle, (e) the redundancy principle, and (f) the coherence principle and (e) the personalization principle. These principles aid users to design effective multimedia presentations. References Clark, R. C. Mayer, R. E. (2003). e- Learning and the science of instruction: Proven guidelines for consumers and designers of multimedia learning. San Francisco: Jossey-Bass/Pfeiffer.

Identification of Hazards Associated With Shift Work

Identification of Hazards Associated With Shift Work Chapter 1 1.0 Introduction Modern society has acquired rapid changes that have been shaped and dominated by economic and productivity strategies, as well as human behaviour on individual, social and professional perspectives. The 24-hour society’ represents a platform whereby time constraints, that previously used to limit human activities, have been lifted in order to balance the essential and urgent needs of the society at any given moment, irrespective of day or night. Therefore, a comprehensive management of the working time is a key issue as it is the first and foremost instrument that bridges human capacity with production means (Costa, 2003). Shift work has become a very important and fundamental structure part of the modern society as it sustains a continuous mechanism in the production and implementation of services on a national scale. It includes various professions such as health care, law enforcement services, fire and rescue services, electrical utilities and transportation (Wright et al., 2012). In the past few decades, the global population has witnessed a significant rise (Zhao and Turner, 2008). Accordingly, the demand for these basic services has amplified leading to an expansion in the availability of such services to the general population. This means that the need for broadening the scope of shift work has intensified. More attention, measures, human and technological resources have been devoted to shift work. As medical assistance has to be made available to the population round the clock, health care, on a global aspect, remains one of the high-priority work sectors in society (Zhao et al., 2010). The duty of the health care system comprises the provision of medical service to the sick and injured people through application of science, knowledge, skills, expertise and latest technology available (Chakravarthy Battu, 2014). It is expected that a healthy and psychologically balanced workforce is of ample importance in maintaining an efficient health care system (Shree, 2012). Mauritian nurses provide health services in hospitals, clinics and other health care facilities in order to meet and satisfy the health needs of the population in emergency, in-ward, out-patient, and day-time and specialist clinics (Shree, 2012). Shift work is considered to be an essential schedule for the majority of health care personnel. A unique work practice environment is created. It is clearly established that nurses are among the first and major representatives in the line of staff constituting the health care personnel (Ahsan et al., 2009; Chakravarthy Battu, 2014). The nature of their duty is associated with a round the clock rendering of health care service. Hence they have to work during the day and night as per a shift system (Deori, 2012). In the process of administering such a service, and taking into account the high demands involved, shift work can have adverse effect on the nurses and their health, which will reflect directly on the efficiency of the health care sy stem (Kecklund Harma, 2010). This is directly associated with the quality of medical services from which the population benefits. Ultimately, a proper functioning of the system depends largely on the work productivity of nurses, of which shift work is a core element. A thorough investigation on the nurses and their shift system paves the way to obtain a clear picture concerning their health, work productivity, problems associated with their profession, as well as certain issues, owing to their occupation, that impact on their private life. 1.1 Problem statement Nurses represent a vital part of the hospital staff. Being the main driving force, they serve as role models while delivering patient care. Shift work represents a challenge as it is the core structure which supports the work of nurses. Be that as it may, shift work can be the cause of many physical, psychological and social effects on the life of the worker and disrupt the well-functioning of the organisation (Jahromi et al., 2013). Night shift can undoubtedly pose certain problems by compromising with their health and their safety. One of the main effects of shift work is the disruption of the internal body clock (circadian rhythms) and associated sleeping difficulties (Boughattas et al., 2014; AlMetrek, 2014). As stated by Vijayalaxmi (2014), as a result, fatigue, performance deficits, slowed physical and mental reaction time arise. Eventually an increase in errors and accidents is more likely to happen. Shift work is strongly associated with health effects such as gastrointestinal diseases (Pati et al., 2001) and problems of the female reproductive system (Knudtson and Brzyski, 2013). Non-medical issues arising as a consequence of shift work influence social and family life (Costa, 2003; Finn, 1981) to a wide extent, thus causing major problems. Roland (2014) has implicated shift work as a noteworthy source of stress for nurses associated with poor performance. These effects obviously do not happen to all shift workers and with proper management. Hence the risks and instance of complications can be minimised. In the case of Mauritius, no valid study on shift work concerning the safety and health of nurses has been performed. Up to the present time, the health, sleep and well-being of nurses have not been considered as an occupational safety and health issue within Mauritius. It has not been thoroughly investigated and little information is available about their current situation. Therefore it is important to have a greater understanding of the impact of shift work on our health care workforce. By analysing the conditions of shift work as wellbeing of the nurses, information will be acquired pertaining to their physical and mental states. The study will provide valuable report about their views, opinions and suggestions with regard to the system of shift work. Further, the study serves as unique platform to channel, classify and simplify the health problems of the nurses in a systematic manner. Moreover, the survey will help to identify weak points and flaws of the existing shift system in Mauritius, because of which, the health of nurses is directly affected. Hence, potential methods to combat the health problems can be worked out for the sake of improving their condition and ameliorate their performance on a professional level. 1.2 Aim and objectives of study The study will introduce an occupational safety and health (OSH) perspective to shift work by systematically identifying the hazards associated with shift work. In general, the aim of the study is to analyse how shift work can have an impact on nurses’ safety and health in the health care sector by achieving some of the objectives set for this study. The objectives of the study are: To analyse which health effects are the most common among nurses as a consequence of working shift. To examine the most practiced shift work schedule in the hospital. To what extent shift work causes stress among nurses. To analyse whether shift work affect the social and family life of nurses. To come up with appropriate recommendations to address health and family problems identified during the course of the study. 1.3 Outline of study The study will then proceed with the following chapters Chapter 2: Literature review It contains a comprehensive review of the literature related to the study under investigation. It consists of theories relevant to the problem drawn out and provides definitions to ensure uniformity and understanding of the different terms throughout the dissertation. Chapter 3: Methodology It presents the research methodology and procedures used to gather data for the study. The different measuring tools are outlined and the different variables they assess are explained. Chapter 4: Results and data analysis The results of the analysis and findings which have emerged are outlined in this chapter. It consists of detailed descriptions derived from the data obtained through the survey and it also displays data visually, using a number of different formats, such as tables, bar charts, pie charts and others. Chapter 5: Discussion The results obtained from surveys will be interpreted with regards to the literature review. Chapter 6: Recommendation This chapter contains the recommendations of the study which addresses the limitations present in the research and proposes some measures. This allows incorporating the information generated by the study. 1.4 An overview of the health sector in Mauritius Mauritius is among one of the few countries in the world where health care is provided free of charge at the point of use to the entire population (Kassean Juwaheer, 2010). Under the aegis of the Ministry of Health and Quality of Life of Mauritius (MOH QOL), a regionalized system of health services operates in the country in order to support an extensive network of accessible health care institutions and ensure that a competent health service is delivered to the Mauritian population. Being the employer of the public health system, the MHQOL coordinates the performance of all the staff working under its auspice (Health Statistics Report Mauritius, 2013). Source: Health Statistics Report of Mauritius (2013) According to the World Health Cooperation Strategy of Mauritius (2008-2013), health care system of Mauritius operates on 3 levels. 1.4.1 Primary Level These peripheral health units are the first points of contact. Basic services offered include treatment of common injuries and diseases, maternal and child care and family planning. Upon necessity, cases are referred from these centres to regional or specialized hospitals for further investigation follow up and care of specialist doctors (WHO Cooperation Strategy Mauritius, 2008-2013). 1.4.2 Secondary Level Curative health services are delivered through the two hospitals at the district level. The five regional hospitals provide services which include accident and emergency services, general medicine, general and specialized surgery, gynecology and obstetrics, chest medicine, orthopedics, traumatology, pediatrics and intensive care services. Radiotherapy services are provided at Victoria Hospital. The ‘Service d’Aide Medicale d’Urgence’ (SAMU) is attached to each Accident Emergency Department and operates on a 24-hour basis (WHO Cooperation Strategy Mauritus, 2008-2013). 1.4.3 Tertiary Level It is the highest level. Specialized health care is available at these five hospitals. All of them operate on a 24-hour basis. Complicated cases are referred to these centres for further management. The Brown Sequard Mental Health Care Centre is a psychiatric hospital with 803 beds. The Poudre D’or Hospital is a Centre where severe chest diseases are treated. It also serves as quarantine for tuberculosis patients. The S. Bharati Eye Hospital is responsible for treating complicated eye diseases and carrying out major and minor ophthalmic surgeries. At the Ear Nose and Throat Hospital, conservative management as well as a wide range of surgeries is accomplished. The Cardiac Centre is a 53-bedded institution, specialized in cardiac surgery and invasive cardiology. It also provides a neurosurgical service.

Othello - Values And Attitudes :: essays research papers

"If Othello didn’t begin as a play about race, history has made it one." The Venetian society that Othello is set in is representative of the writers context. The attitudes and values that Shakespeare reveals through the text are those same attitudes and values of Elizabethan society in England in the sixteenth-century. Although Othello is set in Venice and Cyprus, the attitudes and values shared in the text are probably reflective of the attitudes and values of Shakespeare's own society. It is difficult to assess the attitudes and values of people in sixteenth-century Britain to the relatively few blacks living amongst them. We are given an insight into those attitudes and values through the representation of race and gender in the text of Othello.These attitudes and values are indicative of what a culture believes in and supports. By the time Othello was written the English were becoming more and more aware of the existence of other races in the world besides themselves. There had been a lot of travelling and blacks were beginning to be used in Europe for the slave trade. During the time the play was written, the Queen of England had banned all blacks from entering the city. She spoke of them as "Negars and Moors which are crept into the realm, of which kind of people there are already here too many". It seems that Shakespeare is almost mocking the Queen by characterising Othello as a black man who has a high ranking position in the Army and who marries a white aristocratic women, against her fathers will. Ruth Cowlig suggests that the presentation of Othello as the hero must have been startling for Elizabethan audiences. This may have been the case, but through the representation of Othello we are able to see that some members of society such as the Duke, looked over his colour to assign him his position whereas, others such as Iago, look on his colour as a way to mock him. Hostility is shown to Othello by characters such as Iago and Roderigo. This attitude may have been encouraged by the widespread belief in the legend that blacks were descendants of Ham in the Genesis story, punished for sexual excess by their blackness. The Elizabethan's discussed at length whether this skin colour was due to life in a hot climate or whether it was a punishment for sin. To the Elizabethan's, who thought hierarchically, fair skin was the epitome of beauty and therefore dark skin ranked below it.

The Different Types of Love Expressed by Pre-1914 Poets Essay -- Poetr

The Different Types of Love Expressed by Pre-1914 Poets These 3 poems are completely different to each other. Porphyria’s Lover is obsessive and violent love, How Do I Love Thee? Is more of an undying love and the poem Remember is more like truthful love. In this essay I’ll take each poem and in a sentence or two explain the type of love that each poem demonstrates. I’ll also use quotations to show each of my poems shows a different type of love. The poem Porphyria’s Lover portrays the type of love in a sexual and passionate way. In the poem Porphyria’s Lover a man is speaking about the woman he loves. The love portrayed in Porphyria’s Lover is different than in the other poems because in this poem the man kills the woman so he can take control over her forever this is demonstrated here, ‘I found a thing to do, and all her hair In one long yellow string I wound Three times her little throat around, And strangle her’ with this sentence the poet means that the man killed the woman so that he can take control over her forever. I think that the man killed the woman so that she could never fall in love with someone else and that the woman would do what the man wants. I don’t think that the poem suggests that relationships are loving because he still killed her if it was love he wouldn’t kill her. The poem Porphyria’s Lover is a perverse love poem because he killed her and he wanted her just for himself and to use her for sex. Also I don’t think that Porphyria’s Lover is a love poem at all because the poem is just telling us how much the man loved the woman and what he would do just so she would be with him forever the man even kills her so that he can control her so I don’t think it’s a love poem ... ...’s Lover, How Do I Love Thee? And Remember show a different way of love. I think that the poem with the most realistic interpretation is Remember because many people that love each other say, ‘Remember me when I am gone away’ and love each other when they live in different countries or when they are apart from each other. Each poem shows a different way of love. Porphyria’s Lover is a violent way of love and the writer is trying to show that how much the man does just for the woman to love him. In the poem How Do I Love Thee? The love is expressed that it’s undying, that nothing would stop their relationship. In the poem Remember the love is shown in a undying way aswell as if their relationship would never end. I think that both Remember and How Do I Love Thee? Are the same kinds of poems but Porphyria’s Lover is completely different to both of them.

Evaluate the Effectiveness of Business Information Essay

PepsiCo Inc. is an American multinational food and beverage corporation headquartered in Purchase, New York, United States, with interests in the manufacturing, marketing and distribution of grain-based snack foods, beverages, and other products. PepsiCo was formed in 1965 with the merger of the Pepsi-Cola Company and Frito-Lay, Inc. PepsiCo has since expanded from its namesake product Pepsi to a broader range of food and beverage brands, the largest of which include an acquisition of Tropicana in 1998 and a merger with Quaker Oats in 2001—which added the Gatorade brand to its portfolio. P5 DESCRIBE THE INFLUENCE OF TWO CONTRASTING ECONOMIC ENVIROMENTS ON BUSINESS ACTIVITIES WITHIN A SELECTED ORGANISATION. KENYA Kenya officially the Republic of Kenya, is a country in East Africa that lies on the equator. With the Indian to its south-east, it is bordered by Tanzania to the south, Uganda to the west, South Sudan to the north-west, Ethiopia to the north and Somalia to the north-east. Kenya has a land area of 580,000 km2 and a population of a little over 43 million residents. The country is named after Mount Kenya, a significant landmark and second among Africa’s highest mountain peaks. Its capital and largest city is Nairobi. INDIA India, officially the Republic of India, is a country in South Asia. It is the seventh-largest country by area, the second-most populous country with over 1.2 billion people, and the most populous democracy in the world. Bounded by the Indian Ocean on the south, the Arabian Sea on the south-west, and the Bay of Bengal on the south-east, it shares land borders with Pakistan to the west;[d] China, Nepal, and Bhutan to the north-east; and Burma and Bangladesh to the east. In the Indian Ocean, India is in the vicinity of Sri Lanka and the Maldives; in addition, India’s Andaman and Nicobar Islands share a maritime border with Thailand and Indonesia. Economic factors affecting PepsiCo: Unemployment: Kenya recorded its ultimate high level of unemployment in 2011 reaching 40% unemployment. This would affect PepsiCo in the following ways: †¢ The demand of goods will decrease, because consumers will no longer have money to spend. †¢ Total revenue will decrease due to lack of purchases by a customers †¢ However government may decrease tax in order to encourage businesses to employ more. †¢ The public will be desperate for jobs and therefore will be willing to settle for a lower paying job †¢ The*re will be a lower chance of staff turnover. Unemployment rate has decreased significantly in the past year this could affect the business in the following ways: †¢ People will be willing to spend more on PepsiCo’s products thus increasing total revenue. †¢ There will be a rise in demand thus increasing profit. †¢ PepsiCo can now expand and will not have to worry about workforce †¢ However, staff may demand higher salaries as they see many other opportunities opening up †¢ There is a high chance of staff turnover. Inflation rate Inflation occurs when there is a general rise in the price of goods in the whole economy The inflation rate in Kenya was recorded at 3.25 percent in November of 2012. Inflation Rate in Kenya is reported by the Kenya National Bureau of Statistics. Historically, from 2005 until 2012, Kenya Inflation Rate averaged 12.5 Percent reaching an all-time high of 31.5 Percent in May of 2008 and a record low of 3.2 Percent in October of 2010. In Kenya, the inflation rate measures a broad rise or fall in prices that consumers pay for a standard basket of goods. This means that: †¢ the capital Pepsi uses for buying raw materials is reducing due to a fall in prices †¢ Staff will no longer be too concerned about their real value of their income. †¢ Consumers will now be able to afford better established labels like Pepsi. †¢ However, because of the general decrease in prices, Pepsi may not be able to justify any price increase. The inflation rate in India was recorded at 7.45 percent in October of 2012. Inflation Rate in India is reported by the Ministry of Statistics and Program Implementation. Historically, from 1969 until 2012, India Inflation Rate averaged 7.8 Percent reaching an all-time high of 34.7 Percent in September of 1974 and a record low of -11.3 Percent in May of 1976. In India, the inflation rate measures a broad rise or fall in prices that consumers pay for a standard basket of goods inflation rate in India is high this means that: †¢ Staff will become concerned about their real income high wage demands are likely and there could be an increase in industrial disputes. †¢ Consumers are likely to become more prices sensitive and look for bargains rather than big names causing revenue to decrease. †¢ The living standard will drop, therefore PepsiCo will have to reduce prices or risk losing their customers. †¢ However, consumers will make purchases faster fearing that prices will rise even more. Interest Rate The benchmark interest rate in India was last recorded at 8 percent. Interest Rate in India is reported by the Reserve Bank of India. Historically, from 2000 until 2012, India Interest Rate averaged 6.5 Percent reaching an all-time high of 14.5 Percent in August of 2000 and a record low of 4.3 Percent in April of 2009. This will affect pepsi in the following ways: †¢ Pepsi will be unable to borrow and therefore will have to cut down on cost thus producing less †¢ Pepsi will be unable to expand if they are not willing to pay 8%. †¢ However, if pepsi feels like the 8% is within their budget then they would probably be safe to borrow seing as the rates are stable. The benchmark interest rate in Kenya was last recorded at 11 percent. Interest Rate in Kenya is reported by the Central Bank of Kenya. Historically, from 1991 until 2012, Kenya Interest Rate averaged 15.1 Percent reaching an all-time high of 84.7 Percent in July of 1993 and a record low of 0.8 Percent in September of 2003. In Kenya, interest rates decisions are taken by The Monetary Policy Committee (MPC) of the Central Bank of Kenya. This will affect pepsi in the following ways: †¢ It will cause a fall in production. †¢ It will cause a faal in profits due to controlled spending. †¢ However interest rates are likely to fall as we can see from the gragh above. Comparison of the economy in both India and Kenya both the Kenyan and indian economy are recovering from an economic crunch. If you compare the inflation rates of Kenya and india with their respective interest rates they correspond. This is because when inflation is high, the government needs to control spending and to do this, they need to increase interest inorder to encourage spending

Leadership Observation

Apart from the KAIZEN approach being widely practiced in Japan, the one thing which, despite belonging to their culture, has given the Japanese manufactures a competitive edge is their methodology of   inviting open discussion from each n’ every employees of the company on regular basis. Toyota has proved itself to be the world’s best not only in terms of automobiles manufacturing an d assembling but compared to all manufacturing concerns any where in the world. Achieving the status of the market leader wasn’t an easy task! Toyota (Japan) however made it possible. It was only through the participative approach employed by them as a basic requirement of their very corporate culture. Toyota motor corporation (TMC) has been the world’s third largest automaker (2001) offering full range of models from mini-vehicles to large trucks. Global sales of its Toyota & Lexus brands, combined with those of Daihatsu and Hino, totaling 6.17 million units in the calendar year 2002 (Goldoftas & Levine, 1999). On September 11, 2003 it was reported that Toyota gained a learned leading position on the ‘Dow Jones Sustainability Index (DJSI)’ in the 4 automobile sectors. The growth that Toyota has been enjoying is not a one night growth but is part of a longer chain that stems out of their very cultural norms and values. Katsuaki Watanabe, the president of Toyota has much to be accredited with in regard of the Toyota’s recent overwhelming and world renowned growth factor. Toyota’s success is not only because eof any tools or equipment they use; but the encouragement by the there top management people such as Watanabe, who allow the employees to experiment and thus achieve a higher result regarding what they do in the company’s production process. Be it as simple as installing a seat to as complex as designing and offering a new model to the production department. The Toyota Corporation has trusted its employees in delivering their best and they do it very-well. The time is a huge constraint in any organization especially regarding critical and/or strategic decisions regarding the future plans; competitors’ move etc. at Toyota, Watanabe like other of his predecessors has continued the practice even in the time of so much rapid advancements in the technology. The Toyota employees had the solution to the time management too. Each employee knew very well about what he/she was responsible to do and how they did it. At the end of each day when they were gathered they were asked to go through what they did and how they think they can improve it. This reduces the time taken by mangers to keep wandering about which topic they would be covering and the can get the accurate information about each n’ every scenario of what has been going on. In participative leadership, open and easy way communication is critical. Watanabe ensured that and at the production facilities every one assembles in the huge hall assigned for the assembly. This is a step to have a clear communication session between the top management and the other member of the organization. The culture of sharing ideas and the social networking with friends and colleges is part of their practices and they are used to it. Watanabe has been successful in delegating both pleasant and unpleasant task to the employees after giving them enough authority and responsibility regarding their tasks. He as the president, devised the plan of clarifying goal sto each and every employee and to provide support to them so that they can work at their best and update company with confidence on any improvements that they think are necessary, hence resulting in a cumulative positive effect on the overall performance of the company creating a synergy of individual efforts to achieve corporate objectives via allowing effective participation of employees so that they feel that they have a â€Å"say† in the organization’s decision making. The participation of employees, at Toyota, along with Katsuaki Watanabe has yielded significant benefits. References Adler Paul S., Goldoftas Barbara & Levine David I. (1999) Flexibility Versus Efï ¬ ciency? A Case Study of Model Changeovers in the Toyota Production System: Haas School of Business, University of California, Berkeley.   

James Cook

James Cook Essay Alice Holder James Cook Essay Alice Holder In 1788, the Europeans invaded Australia after the First Fleet of British ships landed in Botany Bay on the 18th of January, but then docked in Port Jackson, which we know as Sydney, New South Wales. At the time, there were Over 750000 Aboriginal people in Australia. Lieutenant James Cook had declared Australia to be terra nullius (no one’s land) in 1770 after which the colonists agreed together that they could make the land their own. Cook believed that the Aboriginals lived well.They had everything they needed in that time, and were in his view to be healthier and happier than most Europeans. Cook’s opinion can be considered valid because in 1788 the indigenous people had very complex social structures, and communication was a strong part of their lives. There were various different tribes or group gatherings around this period of time, and the Aboriginals loved to get together to talk and see each other, whe ther they were talking about their day, their problems, or anything. They had many different groups of people to talk to, or refer back to, and most of these relationships were fairly strong.A few of these groups were kinships, religious groups, nations, and moiety and physical structures. Family is a very strong aspect in the aboriginal culture. Most of the time they had extended families and the eldest few in the family took on major roles in looking after the family and helping out. Communication and gatherings were taken for granted in the families, except the mother-in-law rule, which is when you cannot speak directly to your mother in law. This rule applies to both men and women, and if communication was necessary, then they would talk via third person, but never make one on one communication with the person.This is an example of Cook believing that the aboriginals were rich in friendship, family and communication, because they had so many different tribes to refer back to, an d are great at communication and getting involved with other people and groups. In this time of life, there wasn’t the local shop to go and buy your food and basic needs. There wasn’t a dance school nearby to learn the latest moves. There wasn’t spearing classes to learn how to fight for your food, everyone had to learn everything by themselves, or learn off each other.The Aboriginal culture was very fortunate in having the skill to get what they want, wether that was fighting for food, making weapons, etc. They kept warm by sleeping or just sitting in between two small fires, and they also had dingos, which is a camping dog which they slept next to keep warm. They developed spearing skills because that was the only way they could get food to live off. They were never sick and just seemed to make the most of what they had, and never had bad thoughts about what they had, because they knew they had the best, and all they needed to survive; and they were wealthier than the average European.In summary, Cook’s view that aboriginals were not savages is most certainly correct. They had everything they needed to live a long and happy life compared to the Europeans. Many people did not believe this, and had a clear stereotype of the Aboriginal culture in their head, but this was wrong. Traditional Life, Housing, (date unknown), Aboriginal Culture, [web page], <http://www. aboriginalculture. com. au/housing. shtml>, [accessed 8th May 2012]

Codification: Stock and Fair Value Essay

Identify what authoritative literature addresses accounting for stock compensation plans. What are the objectives for the accounting for share based compensation? 718-10-10-1 The objective of accounting for transactions under share-based payment arrangements with employees is to recognize in the financial statements the employee services received in exchange for equity instruments issued or liabilities incurred and the related cost to the entity as those services are consumed. This Topic uses the terms compensation and payment in their broadest senses to refer to the consideration paid for employee services. 2. How many periods of EPS data must be presented? 260-10-45-7 EPS data shall be presented for all periods for which an income statement or summary of earnings is presented. If diluted EPSdata are reported for at least one period, they shall be reported for all periods presented, even if they are the same amounts as basicEPS. If basic and diluted EPS are the same amount, dual presentation can be accomplished in one line on the income statement. 3. If a company’s outstanding shares are increased through a stock split or stock dividend, how would that change the presentation of EPS data? 260-10-55-12 If the number of common shares outstanding increases as a result of a stock dividend or stock split (see Subtopic 505-20)or decreases as a result of a reverse stock split, the computations of basic and diluted EPS shall be adjusted retroactively for all periods presented to reflect that change in capital structure. If changes in common stock resulting from stock dividends, stock splits, or reversestock splits occur after the close of the period but before the financial statements are issued or are available to be issued (as discussed in Section 855-10-25), the per-share computations for those and any prior-period financial statements presented shall be based on the new number of shares. If per-share computations reflect such changes in the number of shares, that fact shall be disclosed. Chapter 17 codification assignment 1. When is the fair value of a security readily determinable? 820-10-15-5 The definition of readily determinable fair value indicates that an equity security would have a readily determinable fair value if any one of three conditions is met. One of those conditions is that sales prices or bid-and-asked quotations are currently available on asecurities exchange registered with the U. S. Securities and Exchange Commission (SEC) or in the over-the-counter market, provided that those prices or quotations for the over-the-counter market are publicly reported by the National Association of Securities Dealers Automated Quotations systems or by Pink Sheets LLC. The definition notes that restricted stock meets that definition if the restriction expires within one year. If an investment otherwise would have a readily determinable fair value, except that the investment has a restriction expiring in more than one year, the reporting entity shall not apply paragraphs 820-10-35-59 through 35-62 and 820-10-50-6A to the investment. 2. How is impairment of a security accounted for? 320-10-35-35 In periods after the recognition of an other-than-temporary impairment loss for debt securities, an entity shall account forthe other-than-temporarily impaired debt security as if the debt security had been purchased on the measurement date of the other-than-temporary impairment at an amortized cost basis equal to the previous amortized cost basis less the other-than-temporaryimpairment recognized in earnings. For debt securities for which other-than-temporary impairments were recognized in earnings, the difference between the new amortized cost basis and the cash flows expected to be collected shall be accreted in accordance with existing applicable guidance as interest income. An entity shall continue to estimate the present value of cash flows expected to be collected over the life of the debt security. For debt securities accounted for in accordance with Subtopic 325-40, an entity should look to that Subtopic to account for changes in cash flows expected to be collected. For all other debt securities, if upon subsequent evaluation, there is a significant increase in the cash flows expected to be collected or if actual cash flows are significantly greater than cash flows previously expected, such changes shall be accounted for as a prospective adjustment to the accretable yield in accordance with Subtopic 310-30 even if the debt security would not otherwise be within the scope of that Subtopic. Subsequent increases and decreases (if not an other-than-temporary impairment) in the fair value of available-for-sale securities shall be included in other comprehensive income. (This Section does not address when a holder of a debt security would place a debt security on nonaccrual status or how to subsequently report income on a nonaccrual debt security. ) 3. When would an investor stop applying the equity method in an investment? Are there any exceptions to this rule? 323-10-35-20 The investor ordinarily shall discontinue applying the equity method if the investment (and net advances) is reduced to zero and shall not provide for additional losses unless the investor has guaranteed obligations of the investee or is otherwise committed to provide further financial support for the investee.

National Parks As Playgrounds

1. My reason for deciding National Parks are playgrounds * A National Park is an area set aside by Government for the protection of the environment. National Parks should be preserved but at the same time they should be enjoyed by members of the public which makes me have the opinion that they should be places for current enjoyment, i.e. playgrounds. * I do not think that National Parks are museums because museums are buildings used for storing and exhibiting objects of historical, scientific, or cultural interest. * Also, I do not think that National Parks are Sanctuaries because these are known as Nature Reserves which protect plants, birds and wild animals for their own sake. 2. Additional reasons why I consider National Parks are playgrounds * In England, National Parks were defined by Act of Parliament (1949) as â€Å"areas of great natural beauty giving opportunities for open-air recreation, established so that natural beauty can be preserved and enhanced and so that the enjoyment of the scenery by the public can be promoted.† I believe this to be a very interesting point. * I believe National Parks are playgrounds because they are enjoyed by visitors, and are not kept just to be preserved. They should be enjoyed while they are still here and Government needs to ensure that the National Parks are properly managed to preserve them for future generations. * All National Parks provide basic opportunities for walking, riding and fishing but some provide specialist attractions e.g. caving and pot holing in the limestone areas of the Brecon Beacons and the Peak District. National Parks provide the facilities for over night accommodation and the use of walkways and trails for visitors free of charge. 3. Data information to support why National Parks are playgrounds * Park passes can be purchased by email, at Parks Canada service Centres in Calgory and Edmonton, at some gas stations and outdoor equipment stores, as well as at the park gates, and at automated pass machines. * Local book stores sell maps, guides and books on low impact camping. * Campsites are close to roads for access by recreational vehicles. Most have flush toilets, and some have showers. Only the Tunnel Mountain site near Banff, and the Lake Louise Trailer Park have electricity hook-ups. Both sites are open throughout the year. The others are open in the summer months only. Fees are between $10 and $20 a night, with an extra $3 firewood. * Banff has it's popularity, it's ecological and cultural importance, it's contribution to the economy and it's service to visitors all serve to create a park that is quite unlike any other protected area in Canada. * Banff is a place where people can discover the wonder of the natural environment and appreciate first hand the richness of the heritage. It is also a place where people recognise their role in the Eco-system and act accordingly. * Costa Rica has 60% services * Tourism in Costa Rica now has more than 781,000 tourists each year. Giving it the 69th biggest tourist industry out of 176 countries world wide. * Costa Rica's National Parks contain volcanoes, cave systems, tropical forests and long sandy beaches many of the 781,000 tourists visit the National Parks. They include scientists, naturalists and Eco-tourists as well as sight-seers. * Costa Rica is an L.E.D.C, the GNP is very low but the life expectance in very high – 76 years. * Many National Parks are located within easy access of major conurbation's. This has allowed a large number of visitors including those who live in urban areas to visit areas of natural beauty such as the Lake District and Tortuguero National Parks. This is mainly due to the large growth of the motorway network e.g. the vast road systems in the North of Costa Rica, which has allowed driving times to be reduced and has also lead to reduced driving distances between conurbation's and National Parks. * Banff National Park's vegetation includes alpine meadows covered with flowers. There are campgrounds and trailer sites for visitors, as well as hotels in nearby towns. The great influx of visitors has made difficult the maintenance of Banff National Park as a conservation area, and it has become mainly * Costa Rica's National Parks help to protect many of the countries 208 species of mammals, 850 birds, 220 reptiles, and 132 amphibians as well as 9000 plants. a recreational area. are bred and protected National Parks may contain birds and animals 6. The large numbers of people entering National Parks could begin to change the Parks. They could cause problems such as congestion, ruining natural habitats, the gradual erosion of footpaths and vegetation and the overcrowding of â€Å"Honeypots.† Therefore visitors need to be managed to make sure that these problems don't occur this can be achieved by giving guided tours, only allowing a certain number of people to enter the park or setting up toll systems where visitors have to pay to view the scenery or experience the wide range of activities the park has to offer. The final solution to dealing with the problem of too many tourists is to use zones which can help to protect wildlife and allow Eco-systems to be maintained, they can help the park authorities because they allow the control and management of visitors coming in and out of the park. The only problem with zoning is that it prevents free access for visitors. Banff National Park is managed because it allows nature to flourish and people from all around the world can take part in the life of the park and also allows the richness of life to be respected and celebrated.

Existentialism Essay Example | Topics and Well Written Essays - 1000 words

Existentialism - Essay Example In that case, there are elements of existentialism in both pop and high culture such as films, novels and paintings among others. Existentialism is a cultural and philosophical movement that the experiences of an individual are the defining point of all philosophical thinking (Flynn 145). Therefore, in a short story such as ‘To Build a Fire’ by Jack London, it is about the unfortunate tale of a man who falls victim to the power of nature. This happens when he goes for an expedition to a wild environment in Yukon with sub-freezing temperatures. The man struggles against the hostility of the weather when his feet get wet through the ice that is found in water including a hot freezing point. Therefore, in order to save himself, it is upon man to generate some warmth by lighting a fire to prevent his feet from freezing. On that brief account, the theme of existentialism is depicted in the inability of man to extricate him from the turbulent forces of nature. In other words, the man is in a cruel habitat with indifference in terms of according him peace and harmony. It thus compels him to accept the meaningless and indignity of nature. The man finally resigns to fate and discovers that nature is powerful and the only mercy is to play his role of protecting himself. Alternatively, it is imperative to note that there are several existentialistic themes discussed by Jack London in the short story. For example, there is the theme of despair that is apparent in the inability of the man to control nature. The man develops a deep dread of lighting a fire after his legs become wet because the forces of nature are extremely powerful. However, in the philosophical study of existentialism, despair is an inborn part of a human being despite the motivating forces of the feeling. In his book Works of Love, Kierkegaard notes â€Å"†¦Lovingly to hope all things is the opposite of despairingly to hope nothing at all† (Flynn 246). This suggests that irrespect ive of the feelings of the man at the moment of being overwhelmed by nature, there is nothing substantial he can do to avoid the feelings of despair. Furthermore, the state of despair is noted when the raging snow in Yukon extinguishes his fire and becomes apprehensive that he may lose his toes because of the tormenting frostbites. Afterwards, he decides to gather grass and twigs to try and light another fire despite the numbness of his frozen fingers. Later, the man lapses into a state of angst that leads him to do some desperate moves to help him. Therefore, this leads to another fundamental theme of existentialism that deals with anger or angst. According to the famous proponents of existentialism such as Camus and Sartre, angst may also take the designs of anxiety or anguish, and it means the freedom to do anything because the choice is human responsibility. In the story, after the man discovers that he cannot light a fire with frozen fingers, the available freedom of choice com pels him to collect all his matches and set them all ablaze. This angst also leads him to raze a piece of bark including his own hands in the last anguish to save him from the terrible desperation. This is what Jean Sartre notes in his essay â€Å"Existentialism is a Humanism† as â€Å"†¦man is in anguish, meaning that he who chooses cannot escape a deep responsibility

The Importance and Implication of Early Attachment to Childrens Social Essay

The Importance and Implication of Early Attachment to Childrens Social and Emotional Competence - Essay Example In particular, understanding of attachment’s internal working models can enhance understanding of the dynamics and processes of teaching and learning. When the teacher-student relationship is bolstered, the prospect of students for successful learning is enhanced (Bishop, 2008).   Proposals for practice are put forth. Primarily, the genius of John Bowlby (1988) was to assemble a range of philosophical perspectives and scientific disciplines to ponder on children’s growth from biological beings into advanced cultural and social beings. Due to this encouraging combination of ethology and psychology, evolutionary biology and theory, cognitive science and systems thinking, the interpersonal and personal, surfaced the notion of attachment (Howe et al., 1999), which in the view of contemporary scholars is more than just another model of children’s emotional and social development: ‘it is the theory that subsumes and integrates all others. It is a relationship-based theory of personality development and our psychosocial progress through life’ (Howe et al., 1999: 10). Because of this, according to George (1996), the nature and value of children’s intimate or personal relationships matter to a great extent, as do all the things that influence these relationships—the natural volatile character of children, relationship history of parents, the pressures created by the material and social environment. Obviously, the value of relationships will differ from family to family. Bishop (2008) elaborates that of specific concern to nurture school workers is the awareness that negative relationships disturb children’s capability of developing strong emotional and social understanding.

Generations of winter Essay Example | Topics and Well Written Essays - 1250 words

Generations of winter - Essay Example Boris Nikitovich Gradov, who is not only the head of the family but a kind patriarch. Dr. Boris is one of the finest surgeons in all of Moscow. His caliber was unprecedented. As a consequence of his expertise and services to the nation, he and his family owned Silver Forest, which was an amazing dacha located outside Moscow that was very different from the everyday crowd of Kremlin. Till the 1930s, they lived as bourgeois counterparts would have will the regime was taken by the Bolsheviks.1 There was no sense to things in the world of Stalin. Anxiety and apprehensiveness prevailed the country. The Government would randomly strike on the population any time they want to and wish to and thus, the nation had no idea how to react. The intelligentsia, military, and general population had no power. The nation was splurged by terrorism and hopelessness. Terrorism was destroying the nation by any means possible. Terrorists were harming the people of the country themselves. It was precluding the people to succeed in life. Nikita examines the devastating condition of the country in the harshly ironic tone that encompasses the novel. Nikita illustrates the condition of millions of people of that era who were in a silent agreement with each other that an awful thing is happening that is nothing is happening in the nation. There is no progress being made. 2 A person is left scared by reading the novel as nobody has the slightest idea that who dies in the concentration camp or not. It is the arbitrariness of the novel that it does not say much about its ending and where it is taking the readers. It keeps the readers glued to it without saying much or almost nothing. The anxiety of the people, the state brutality which is completely pointless and violent artistry keeps the reader glued to the book. The Kafkaesque’s era was a time of brutality off course. The images of camp life and also tormenting chambers of N.K.V.D are also very traumatic and distressing. When World War II begins, we are relieved that at least now there is a relief that the conflict has become localized and is not global. The frightening view of sufferings of human life is unclearly understandable as Aksyonov described it. 3 The character of Nina is also very prominent in the novel as it tells about the pretentiousness of Soviet Union. As Aksyonov wrote it disdainfully, â€Å"The literature of socialist realism was in full flower; Formalism had already been completely rooted out. Soviet poets, playwrights and novelists had been gathered up in a single union and were vigorously turning out the works the people needed†.4 The novel Generations of Winter is embedded with Russian poetry throughout the book. Nina plays an important role as the Soviet literary scene is described by her in detail. All the poets and quotations are a benevolence of Nina in the play. The novelist admires the efforts by these poets as his writing depicts. One of the most touching scene of the novel occurs in his mother’s journal in the reunion of mother and son and thus the profound connection between the two is revealed. This connection is the Russian poetry. But, it is unlucky that the allusive character of this novel is lost when it is translated. 5 Mr. Vassily Aksyonov has never been an easy writer to translate because he appreciates slang language and likes to pursue many articulation clashes. The translators of Generations of Wi